Augmented Reality (AR) / AR in Retail

Product Visualization with AR

A tutorial about Product Visualization with AR

Tutorial 2 of 5 5 resources in this section

Section overview

5 resources

Overview of AR's application in the retail industry.

Product Visualization with AR

1. Introduction

In this tutorial, we'll explore how to create a product visualization using Augmented Reality (AR). We'll demonstrate how to create a simple AR application that can be used to visualize products in a 3D space.

By the end of this tutorial, you'll be able to:

  • Understand AR concepts
  • Create a basic AR application
  • Present a product in AR

Prerequisites

  • Basic knowledge of programming (C# is preferred as we'll be using Unity 3D for this tutorial)
  • Unity 3D installed on your machine
  • Basic understanding of 3D modeling (for product visualization)

2. Step-by-Step Guide

AR Concepts

AR or Augmented Reality allows us to overlay digital content onto the real world. This technology is commonly used in various sectors like gaming, retail, healthcare, etc.

Creating a basic AR application

We'll be using Unity 3D and Vuforia, a popular AR software platform, for this tutorial.

  1. Start Unity and create a new 3D project.
  2. Go to Window > Package Manager > All packages > Vuforia Engine AR and install it.
  3. Now, create a new scene (File > New Scene), and add an ARCamera and an ImageTarget from the Vuforia Engine in GameObject.

Presenting a Product in AR

Let's assume our product is a 3D model of a chair.

  1. Import your 3D model into Unity.
  2. Drag and drop the 3D model as a child of the ImageTarget.
  3. Now, whenever the ARCamera recognizes the ImageTarget, it will display the 3D model.

3. Code Examples

Displaying the 3D model

// Add this script to your 3D model

using System.Collections;
using System.Collections.Generic;
using UnityEngine;

public class ModelScript : MonoBehaviour {

    // This function is called when the object becomes enabled and active
    void OnEnable() {
        Debug.Log("3D Model is active");
    }

    // This function is called when the behaviour becomes disabled or inactive
    void OnDisable() {
        Debug.Log("3D Model is inactive");
    }
}

This script logs a message whenever the 3D model is enabled (visible) or disabled (invisible).

4. Summary

In this tutorial, we've created a simple AR application that presents a product (a 3D model) in AR. We've learned how to use Unity and Vuforia to create an AR application.

Next Steps

Explore more features of Vuforia and Unity 3D and try to add more functionality to your AR application.

Additional Resources

5. Practice Exercises

  1. Create an AR application that presents multiple products.
  2. Add user interaction to your AR application. For example, the user should be able to rotate the product or zoom in/out.

Tips for further practice

  • Try using different 3D models for your products.
  • Experiment with different types of targets (not just images).
  • Learn more about 3D modeling and create your own 3D models.

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